2018
UX/UI Design,
Illustration,
Video

Joob Joob is a mobile application which helps English speakers learn Korean in a fun and interactive way. Users complete location-based missions in a virtual city to engage with locals and pick up practical vocabulary and expressions. After each mission, they unlock a Kollectible which includes interesting cultural facts about Korea.


Icons inspired by my personal knowledge of Korea


Scrollable background


App prototype — made in proto.io


Promotional video
Fun fact: Joob Joob (줍줍) is a Korean internet slang, kind of like an onomatopoeia for picking things up.


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